MULTI-VARIED REALITIES OF MALAY CULTURAL IDENTITIES in POPULAR TV FICTION

Mohd Muzhafar Idrus¹*, Ruzy Suliza Hashim², Raihanah M. M³, Harison Mohd Sidek⁴, Hazleena Baharun⁵, Noor Saazai Mat Saad⁶, Yurni Emilia Abdul Hamid⁷, Suzanah Selamat<sup>8

1</sup>Dr. Universiti Sains Islam Malaysia, MALAYSIA, muzhafar.idrus@gmail.com
²Prof. Dr. Universiti Kebangaan Malaysia, MALAYSIA, ruzy@ukm.edu.my
³Associate Prof. Dr. Universiti Kebangsaan Malaysia, MALAYSIA, raihanah@ukm.edu.my
⁴Associate Prof. Dr. Universiti Sains Islam Malaysia, MALAYSIA, harison@usim.edu.my
⁵Dr. Universiti Sains Islam Malaysia, MALAYSIA, hazleena@usim.edu.my
⁶Dr. Universiti Sains Islam Malaysia, MALAYSIA, noorsaazai@usim.edu.my
⁷Universiti Sains Islam Malaysia, MALAYSIA, yurniemilia@usim.edu.my
⁸Universiti Sains Islam Malaysia, MALAYSIA, suzanah@usim.edu.my
*corresponding author

Abstract

This paper discusses readings on Malay cultural identities in the Malaysian context. While previous research on Malay cultural identity has presented a broad understanding, this paper attempts to frame this discussion based on three perspectives- elite constructions, socio-cultural worldviews, and resistance to the Malay world. By placing Malay cultural identities in relation to the Malaysian context, it explores the dynamics concerning what is distinctive and worthwhile about Malay cultural identities. In addition, this study forms some of the bases for a renewed understanding and interests on Malay cultural identities in light of the burgeoning industries of popular TV fiction. 

Keywords: Popular culture, postcolonial literature, Malayness, media, TV fiction